Speaker profile
Joe Cano SVP Digital - Lowe’s

Description

As senior vice president, digital commerce, Joseph Cano is responsible for the digital and ecommerce strategy, sales and P&L, as well as managing relationships internally and externally for Lowes.com. He partners across the enterprise to deliver a best-in-class digital shopping experience by anticipating the needs and expectations of omnichannel consumers in the home improvement space. He joined Lowe’s in 2025.

Joe, who has more than 20 years of technology and retail experience, comes to Lowe’s from Zappos, where he was the chief marketing, merchant and growth officer. Prior to that, he managed P&L, product management, site merchandising, planning and buying as general manager, digital, for Jet.com and Walmart.com. His deep retail ecommerce experience also includes leadership roles at Saks.com and Saks Off 5th.

Videos

How Lowe’s Joe Cano uses AI to create a smarter, more personal shopping journey

By fusing customer insight with AI innovation, home improvement giant Lowe’s is building what it hopes will be the most seamless home improvement experience online. For Joe Cano, SVP of digital at Lowe’s, success hinges on understanding customer needs and using technology to deliver on it. “People are telling us what they want,” he tells […]